New Beauty Launches: Sephora Australia

Hi beauties,

I was lucky enough to be invited to Sephora Australia’s biannual showcase which features beauty launches for the next 6 months. Here’s some of my faves that are worth checking out when they hit stores. Apologies for some of the terrible photos, I got excited by all the makeup. Eek!

Kat Von D Alchemist Holographic Palette

Now I’m not brave enough to wear the holographic shadows, but I was impressed with the quality. These can be applied alone as eyeshadow, or as a highlighter. They can also be applied onto of a different eyeshadow to transform it into a holographic shadow. These are in stores March, I think…


Kat Von D Lock-It Makeup Setting Mist

Now I think its fair to say all of us are excited for this launch! This is a super fine setting spray that contains cucumber and aloe vera, also making it hydrating. This will retail for $30 in Australia, what a bargain! In stores in March.


Givenchy Rouge Interdit Lipstick

I can’t remember the specific name of these lipsticks, but they are new and should be launched in March. The lipsticks provide an opaque finish as opposed to their previous lipstick in similar packaging which provides a sheer finish. These lipsticks will retail for $50.


Smith and Cult

I love the nail polishes and have featured them a few times on my Instagram. Smith and Cult will now be available in Sephora online from February and instore in March! Make sure to check out their nail polishes, so many gorgeous shades!


Tarte have so many exciting launches! Their no makeup makeup/ skincare range will be launched in April (from memory). And the new makeup items which are available on will be in Sephora from May .

Ouai Dry Shampoo Foam

This will be launched in Sephora Australia in March and is already available in Sephora USA. This dry shampoo is designed for really greasy hair that needs to be revitalised. You apply the foam into your hands than massage into your roots until the foam is dry. Can’t wait to check this out in store.


First Aid Beauty

Cult skincare brand First Aid Beauty is now finally available in stores at Sephora! Their new Coconut Smoothie Priming Moisturiser is currently in the top 5 primers in Sephora USA! Can’t wait to try it!

Edible Beauty

Edible Beauty is an Australian organic skincare brand. They’ve just launched their new face masks, which are similar to sheet masks but made from bamboo. There’s an ingredient in the face mask that is anti ageing and perfect to use before a special event. Can’t wait to try! They’ve also launched a Tinted Lotion, which at first I thought would be too light. However it adjusts to your skintone, so ideal for everyone!


I hope you enjoyed this quick snapshot of the new launches coming to Sephora. Let me know if there’s anything you want to learn more about xx

*This product has been provided for reviewing purposes, all views and opinions are 100% honest.

**Disclaimer: All opinions are based on personal experiences, and are not sponsored. rachelbeautystyle is not a make up artist, beauty or skincare specialist and will not be held liable for any recommendations. Therefore try at your own risk.

New posts every Sunday, Tuesday and Thursday!

30 thoughts on “New Beauty Launches: Sephora Australia

  1. The holographic shadows look amazing! I don’t know how brave I’d be to wear them though either! I can imagine the lock it spray will be a winner, i’ll keep my eyes out for that one for sure. I’m so excited for Tartes launches ahhh I have so many things to keep track of over the next few months hehe hope you enjoyed the launch day!
    X Izzy


  2. Keen to check out that First Aid Beauty primer! I currently use the Hangover Primer from Too Faced, but unfortunately I end up with a zit or 2 after wear which is annoying (I do like the primer though, so I’ll keep using it). The dry shampoo foam from Ouai sounds interesting too.


  3. Believe it or not Rachel I STILL haven’t walked into a Sephora store! Been getting my fix ordering online, but I shall so enjoy the experience when I do eventually get there. Thanks for showcasing all this new loot, all looks gorgeous xxx


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